Food safety in China is noticed as a critical issue in recent years. The Green Wholesale Market is one of the Three Green Programs that the Chinese Government instituted to address this issue. This paper investigates the Fuzhou Yafeng vegetable wholesale market to examine the mechanism of green wholesale market and related social changes. The market was recognized as a model of the green market due to its modern institution and good management, including permission-based sales systems, a frequent inspection system which includes pesticide residue levers, a strict disciplinary system, and so on. Due to these systems, the safety of vegetables could be improved and related social systems could be changed. These include increasing the business of the middlemen with those institutions and developing stable business through providing information of the safety to farmers, changing the focus point from cost to quality, establishment of organizations or companies by farmers, increasing business scale and distribution efficiency, and improving the business cooperation between the farmers and the wholesale market. These changes yielded a safe and stable vegetable supply system in Fuzhou province, with a positive trade-off relationship between safety and cost. With the execution of the vegetable market entering permission system, the safety of the green wholesale market was secured from the producing district, and it became clear that the green whole sale market and the agricultural produce permission system both complement relations for the food safety.
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