In this survey the economic value of road traffic noise was examined by Contingent Valuation Method (CVM) and Conjoint Analysis that is one of environmental valuation methods. In the CVM experiment, 4 conditions were prepared which were WTP
10db (65dB to 55dB), WTP
20db (75dB to 55dB), WTA
10db (55dB to 65dB) and WTA
20 (55dB and 75dB). The median values of WTP
10db, WTP
20db, WTA
10db and WTA
10db were 1, 923, 2, 974, 8, 477 and 9, 056 (/month-person), respectively. In conjoint analysis, 3 conditions were prepared; CAsoUnd (presented sound, biased), CA
langnageA (language, biased), CA
langnageB (language, not biased). 16 kinds of profile of one-room apartment house were prepared which consist of 5 attributes and 3 levels based on orthogonal design. Attributes were rent, space, accessibility, newness and noise. Using these profiles, an experiment of paired comparison was conducted. The result of MWTP showed that CA
sound, CA
langnageA and CA
langnageB were 1, 925, 1, 514, and 1, 362 (-month-person). And it is found from this paper that first; in CVM survey, WTA/WTP is 1.53-4.40, second; in the survey of conjoint analysis, the way of explanation of noise situation and prejudice about the survey affect estimated values, third; WTP
eonjoint/WTPCVM is 1.60-12.9.
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