In this paper, physical masculinity was defined as the socially expected physical traits of the male body. Similarly, femininity was defined as feminine physical traits.
The purpose of this paper is to clear how masculinity/femininity of both body and personality influence the self-esteem of university students.
The significant findings are : (1) for males, physical masculine components had a medium positive correlation with their self-esteem, for females, physical feminine components had a medium positive correlated; (2) for both males and females, all the components of personality showed a medium or highly positive correlation with their self-esteem; (3) for males, characteistic masculine component, “agency”, was the most important element for leading the positive self-esteem, while for females, the physical femininity, especially “fair skin and slim body”, was the most important element. It is supposed that this gender difference has been originated out of the differences of roles between a male and a female which are socially expected.
In the future research, it would be the major task, to reconstitute the scale for the physical masculinity/femininity, to investigate for the groups with various attributions, and at the same time to check the other effective factors for the self-esteem.
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