JOURNAL OF RURAL PLANNING ASSOCIATION
Online ISSN : 1881-2309
Print ISSN : 0912-9731
ISSN-L : 0912-9731
Volume 32, Issue 4
Displaying 1-18 of 18 articles from this issue
Special Feature: Recovery from the 2011 Great East Japan Earthquake and Tsunami, No.12 Three years from the Great East Japan Earthquake
Studies
Articles
  • Approach to Potential Users Based on Segmentation
    Akifumi ETO, Satoshi HOSHINO, Kenichirou ONITSUKA, Shizuka HASHIMOTO
    Article type: Article
    2014 Volume 32 Issue 4 Pages 499-506
    Published: March 30, 2014
    Released on J-STAGE: March 30, 2015
    JOURNAL FREE ACCESS
    In recent years, attempt of local SNSs (social networking services) has been spreading in Japan. However, there are some cases unsuccessfully. And, because of regional individuality and diffusion level, problems in this attempt are different. Then, this paper focuses on diffusion process introducing “real name” SNSs for rural communities. Taking intervening activities from the outside regarding one of the most important factors as an example, objects are segmented according to intent to use SNS and willingness to information transmission. A segment adopting innovation early and its individuality become clear. In addition, it is suggested that the direction of effective intervening activities at each segment.
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Articles
  • A case study of Ikaga region, Kyotango City
    Kenichirou ONITSUKA, Kazu HAGIHARA, Satoshi HOSHINO, Natsuki SHIMIZU, ...
    Article type: Article
    2014 Volume 32 Issue 4 Pages 507-516
    Published: March 30, 2014
    Released on J-STAGE: March 30, 2015
    JOURNAL FREE ACCESS
    In this article, we introduced a new way of workshop utilizing Facebook. We hosted a seminar called “Business Creater Developing Seminar” with the NPO group “Kyotomura” in Ikaga region, Kyotango city on September 12-13, 2012 and had 3 workshops in the seminar utilizing Facebook both to make interactive communication with various kinds of distant people with specialties in rural planning and to keep the connection created in this workshop. We analyzed the effects and problems of the workshops utilizing Facebook and discussed the possibilities and rooms to be improved in this way of workshop in the future.
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