Expo'90 was in Kansai district and Expo'85 was in Kanto. They had similarity in terms of target number of visitors (2, 000, 000), period and scale.
The movement of the visitors in the Expos were analyzed to find their respective characteristics. The conclusion is as follows:
As for common features of both Expos, in such long-run Expos for 6 months, the number of everyday visitors changed each season. In the opening week it was rather less than the average and increased suddenly in leisure seasons, such as the so-called golden week and Japanese ‘bon’ week (special summer holidays), and recorded the highest mark during the closing week.
The number of eveing visitors increased suddenly during the golden week, decreased once, then increased gradually to the highest in the ‘bon’ week, and once again down and up in the closing week.
The rate of the number of visitors on Sunday to the number of a week's visitors was a little over 18% as a whole and the rate of the number of the weekday visitors (excluding saturday) was 12% to 14%.
The rate of the most massed staying visitors to all visitors per day is inversely proportional the rate of eveing visitors to the whole day visitors.
The specific characteristics of Expo'90 are as follows:
It was a horticultural exposition as proven by the fact that it had much more visitors than Expo'85 in the flowery and greenery season, especially during the golden week. There were more eveing or late-huor visitors in Expo'90 which was a typical urban exposition than Expo'85. Expo'90 was an excellent model to enable us to provide for future expositions.
In Expo'90, the 5 seasons divided by the average temperature of a day made it clear that the evening visitors'rate was nearly parallel with the chang of temperature, and the chang of staying visitors in a day was classified to 4 types by the seasons.
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