The shopping center in the neighbourhood of Senri New-Town, which are consisted of one type-one shop, have a bad reputation among the costomers because of their high price and poor service, They are planned on the theory of neighbourhood unit, and systeme of community equipments which was gotten partly by the reserch of relation between population and shops, partly by the study of convenient distance. What is due to the gap between planned shopping center and their unfauvourite results? It was caused, I think, by the application of pbysical principle but of the managing factor. Bath convenieies and competitive prices are necessary for shopping center. The purpose of the investigation about the shopping behaviour and household economy, is to make clear the essential factor for the comprehensive planning of comnunity facilities. This time, actural survey was done to the 227 households in Senri New-Town, during November 1966. Some of the result of the research are as follows : (1) The consumption expenditure is different with the inhabitant of private house, dwelling unit of JHC and that of Public house. (2) The rate of costomers in the neighbourhood shopping center, changes from 85% to 35% owing to the service of grocery. (3) Inhabitants do their daily shopping not only in the neighbourhood shopping cennter, but in the shopping street of surroundings, and get expensive and hobby goods at the department store in Osaka City.
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