This study demonstrated the clothing behavior in early childhood from two aspects, i.e., one is young children's interest in clothing and the other is parents' offering of clothing assistance. Another purpose of this study was to examine the influence of various factors on the clothing behavior in early childhood. These analyses of the factors influencing these aspects included 501 mothers of young children. As a result, there was the relationship between young children's interest in clothing and the mothers' offering of clothing assistance, in many aspects. It was suggested that the young children's interest in clothing was greatly influenced by their gender: it was often different in boys and girls. We surmised that the young children's interest in clothing was influenced by the mothers' gender roles and the child-rearing, as well as by the mothers' offering of clothing assistance. Therefore, we thought that in order to understand the young children's interest in clothing, it would be required to view the mothers' thinking from various aspects.
Aiming to ascertain the most suitable color of clothes for elderly women, we conducted a study on the differences in suitable colors of clothes for both young and elderly women. Photographs of 24 young women were used as the test samples and a psychological test was conducted using an SD method. As a result, the facial images of three persons were chosen as the model images. Using those images, an image of an elderly face was synthesized for each of the three model persons using the Aged face maker software "Oldify". A psychological test was conducted using 48 images, which were created by combining clothes of eight different colors with two facial images (elderly and young) for each of the three chosen persons. The apparent age of the faces was then evaluated. Three factors, i.e., level of activity, kindness, and dignity were extracted from the analyses of the facial images. The most markedly different impression between the young and elderly ages for all of the three model persons was observed when clothes of a high-chrome red color were added to the images. A visual-age evaluation using quantification method I indicated that persons wearing clothes of blue, white, or pink color appeared younger, whereas those wearing clothes of a black, dark red, or dark blue color appeared more elderly.